You can pay $199 for the BlackBerry Torch at the AT&T Store or buy the BlackBerry Torch is only $99 at Amazon. The $99 deal applies to new contracts and contract extensions for individuals. If you are going to buy the BlackBerry Torch why not save $100 and buy at Amazon vs AT&T. Most tech reviews say it is a the device is a better BlackBerry so if you are looking to upgrade it is worth consideration.
Pay attention to the side bar buttons to order based on your existing AT&T contract type of if you are a new customer you can purchase it from Amazon and pay $99.
Buy the BlackBerry Torch on Amazon for $99 with a new contract or contract Extension.